How to become a Country Sports Retailer

  • Price: £5.99
  • Published: February 2016
  • Type: Business Opportunity Profile
  • Format: PDF
  • What qualifications and skills are required?
  • What are the key market issues and trends?
  • Trading, commercial and legal issues
  • Legislation
  • Further information

Country sports retailers supply clothing, equipment and accessories for target and game shooting, angling, deer stalking and other field sports and countryside pursuits. Some retailers also provide specialist services such as re-waxing jackets and repairing firearms, which they typically subcontract to gunsmiths. Key customer groups include professional sportsmen and women, gamekeepers, farmers, beaters and shoot owners. As well as trading from traditional retail premises and stalls at county shows and game fairs, country sports retailers increasingly trade online and by mail order.

The supply and use of firearms and ammunition are strictly regulated in the UK. Country sports retailers who stock firearms must be registered with their local police force as a firearms dealer and comply with strict rules covering method of sale, sales restrictions and record keeping.

Some country sports retailers supply equestrian clothing, equipment and accessories. However, this is covered separately in BOP 302, Tack Shop.

This profile provides information about starting up and trading as a country sports retailer. It describes the skills required, the training available, the current market trends and the key trading issues. It also explains the legislation that must be complied with and provides sources of further information and support.

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