Tips for Building Customer Loyalty

  • Price: £3.60
  • Published: January 2017
  • Type: Business Information Factsheet
  • Format: PDF

Almost every business depends, to some extent, on repeat sales from existing customers. However, many business owners do not realise that establishing a long-term relationship with a loyal customer base is vital and make the mistake of over-prioritising sales from new customers.

If your business is one of those where customers are likely to come back and buy the same or more products from you repeatedly, it is essential for you to do everything you can to keep them loyal to your business for as long as possible.

This factsheet looks at practical ways to encourage customers to return to your business and recommend it to others.

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