How to Forecast Sales

  • Price: £3.60
  • Published: June 2013
  • Type: Business Information Factsheet
  • Format: PDF

Forecasting future sales is a crucial part of setting up and running a business as well as an essential part of business planning. The future is always uncertain but you need to be able to make credible, evidence-based sales projections in order to plan your business strategy.

This factsheet explains the importance of sales forecasting and why you need to carry it out. It describes various methods of forecasting sales and shows how to interpret and use the results. It also provides a checklist on how to avoid pitfalls when forecasting and contains hints and tips and sources of further information.

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