How to become a Women's Fashion Retailer

  • Price: £5.99
  • Published: July 2017
  • Type: Business Opportunity Profile
  • Format: PDF
  • Qualifications and skills
  • Key market issues and trends
  • Trading, commercial and legal issues
  • Legislation
  • Further information

Women's fashion retailers supply fashionable clothing and accessories, typically targeting women looking for mid-market, affordable ranges of quality clothing from established, well-known labels. Some women's fashion retailers focus on supplying high-end designer clothing. However, that is covered separately in BOP272, Designer Wear Retailer.

As well as trading from traditional retail premises, many women's fashion retailers trade online and supply items by mail order. Some sell via online marketplaces such as ASOS Marketplace.

This profile provides information about starting up and trading as a women's fashion retailer. It describes the skills required, the training available, the current market trends and the key trading issues. It also explains the legislation that must be complied with and provides sources of further information.

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